1. Data Controller
The data controller for personal data collected through the Liflio platform is:
For any questions regarding the protection of your personal data, you may contact us at the email address above.
2. Personal Data Collected
In the course of using our Service, Liflio may collect the following categories of personal data:
- Identification data: name, email address, password (encrypted)
- Usage data: browsing history on the platform, catalogues viewed, coupons used, shopping preferences
- Technical data: IP address, browser type and version, operating system, device identifier
- Analytical data: usage statistics, click-through rates, session duration, pages visited
- Location data: approximate geolocation (only with your explicit consent), to offer you relevant deals nearby
3. Purposes and Legal Basis
Your personal data is processed for the following purposes:
- Performance of contract: managing your account, providing access to Service features, personalising content and offers
- Legitimate interest: improving the Service, anonymised statistical analysis, fraud prevention and platform security
- Consent: sending marketing communications, geolocation, non-essential cookies, sharing data with partners
- Legal obligation: retention of data required under the Data Protection Act, 2012 (Act 843) and applicable legislation, responding to requests from competent authorities
4. Data Sharing
Liflio may share your personal data in the following cases:
- Technical service providers: hosting, maintenance, analytics (these providers act as data processors and are contractually bound to protect your data)
- Commercial partners: anonymised and aggregated data only, for improving retail services and optimising promotional campaigns
- Legal authorities: when required by law or as part of legal proceedings
No identifiable personal data is sold to third parties. Any sharing of identifiable data with commercial partners requires your prior consent.
5. International Transfers
Your personal data is primarily processed and stored in accordance with applicable data protection laws. Where a transfer of data to another jurisdiction is necessary, Liflio undertakes to implement appropriate safeguards in compliance with the Data Protection Act, 2012 (Act 843), including:
- Standard contractual clauses
- Adequacy decisions by relevant authorities
- Binding corporate rules where applicable
6. Your Data Protection Rights
In accordance with the Data Protection Act, 2012 (Act 843), you have the following rights:
- Right of access: obtain confirmation that your data is being processed and receive a copy
- Right to rectification: request the correction of inaccurate or incomplete data
- Right to erasure: request the deletion of your personal data
- Right to data portability: receive your data in a structured, commonly used and machine-readable format
- Right to object: object to the processing of your data on grounds relating to your particular situation
- Right to restriction of processing: request the suspension of processing in certain cases
- Right to withdraw consent: at any time, without affecting the lawfulness of processing based on consent before its withdrawal
To exercise your rights, contact us at info@liflio.com.gh. We undertake to respond to your request within one month.
You also have the right to lodge a complaint with the Data Protection Commission of Ghana.
7. Security and Retention
Liflio implements robust technical and organisational measures to protect your personal data:
- SSL/TLS encryption for data transfers
- Encryption at rest for sensitive data
- Role-based access controls
- Continuous system monitoring and intrusion detection
- Regular backups and disaster recovery plans
Personal data is retained for the duration of your registration with the Service. After deletion of your account, your data will be erased within 30 days, unless retention is required by law.
8. Third-Party Links and Updates
The Service may contain links to third-party websites. Liflio is not responsible for the privacy practices of those sites. We encourage you to review the privacy policies of any third-party site you visit.
Liflio reserves the right to modify this Privacy Policy at any time. In the event of a substantial change, we will notify you by email or by notification on the platform. The date of the last update is shown at the bottom of this page.
Contact
For any questions regarding this Privacy Policy or the protection of your personal data:
Any disputes arising from this Privacy Policy shall be subject to the exclusive jurisdiction of the courts of Accra, Ghana.
Effective date: 21 August 2024